99Designs has a tool called the Logo Color Generator. It’s located on a post of theirs called The Psychology of Color: How to Choose the Right Logo Color.

Click here to jump to that Generator.

Drag the sliders to match your Brand’s personality.

Don’t think too hard about this! Also, note that there’s no “right” answer.

Once done, click Show me the colors!

Once you click Show me the colors, 99Designs will spit out a suggested color.

You can either take this color and run with it. Or, you can make some adjustments and try again.

Also, you can scroll down to the list of colors and read their descriptions. If one of these stands out, you can pick that color!

If you have a Pinterest account already, click here to log in.

If you don’t have an account, click here to create one.

Once there, click on your profile icon in the upper-right corner.

Click the + icon, and then click Board

In the dialog that opens, give the new Board a name. I suggest calling it Web Design Inspiration. (Color Inspiration, as shown in the screenshot below, works too!)

Click Create.

Start by searching for {primary-color} web design, where you substitute {primary-color} for your Primary Color.

Then, when you find a Pin that you like, save it to the Web Design Inspiration Board you just created.

Make sure Web Design Inspiration (or whatever you named the Board) shows up in the dropdown. Then click Save.

I recommend that you save 10 at minimum. But, more is better!

Additional keyword ideas

Here are a few additional keywords that you can try:

• {primary-color} website designs
• {primary-color} web design inspiration
• {primary-color} websites
• {primary-color} web design ideas
• {primary-color} web design trends
• {primary-color} web design layouts

Sample ‘web design’ pins

Next, search Pinterest for {primary-color} color palettes, and look for some palettes that catch your eye.

I’ve found that having some color palettes available for reference is very helpful when I start putting my web designs together.

Save at least 10.

Additional keyword ideas

Here are a few additional keywords that you can try:

• {primary-color} color palette designs
• {primary-color} color palette inspiration
• {primary-color} color palette ideas
• {primary-color} website color palettes

Sample ‘color palette’ pins

Finally, search Pinterest for {primary-color} room design, and select some interior designs that you like.

You might be tempted to skip this step, but don’t!

Room designs provide a totally different way of looking at space and color and I find that it often is via these pins that I find ideas I wouldn’t have considered previously.

Again, save at least 10.

Additional keyword ideas

Here are a few additional keywords that you can try:

• {primary-color} interior design
• {primary-color} {room} design (e.g., purple living room design)
• {primary-color} room design ideas

Sample ‘room design’ pins

If you click on a Pin, it will expand to full screen.

Then, if you scroll down, below that Pin is a list of similar Pins in the More like this section

Once you have 5-10 Pins on your Board, you can use the More ideas feature to help you find new Pins.

Head over to the Board you’ve been building. First, click your profile icon.

Then, click into your Board.

Finally, click the More ideas button

You’ll be given a bunch of new options that are similar to the Pins already on your Board.

Try replacing your Primary Color’s name with another shade, or add an adjective to make it more specific.

Here are some examples for blue:

• Sapphire
• Slate
• Navy
• Indigo blue
• Cobalt blue
• Light blue
• Ocean blue

You can also search Pinterest for shades of {color} to get some ideas for more color names!

Head over to the Board you’ve been building. First, click your profile icon.

Then, click into your Board.

Then click the Organize button

Here, select at least one Pin (ideally one of your Top 3 Pins), and then click the Create section button

Give it a name — I recommend Top 3 — and then click Add.

Now, comb through your Board and identify the one Pin from each category that best represents your Brand.

To add Pins to a section you’ve already started, be sure you’re on the Select and reorder page (by clicking Organize on the main Board).

Then, click the Pins you want to add.

Finally, hover over the section, and click Move Pins Here.